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AI Insights · Timothy · April 2025

Top Free-to-Play Games Performance in Switzerland: Q1 2025

Explore the performance of top free-to-play games on a unified platform in Switzerland during the first quarter of 2025, with insights from Sensor Tower.

Top Free-to-Play Games Performance in Switzerland: Q1 2025

In the first quarter of 2025, the performance of the top free-to-play games in Switzerland showed varied trends across downloads, revenue, and active users. Here's a closer look at how these games fared.

Block Blast! from Hungry Studio saw a significant decline in weekly downloads, starting at about 25K at the beginning of January and dropping to around 9.1K by the end of March. Despite this, weekly active users remained relatively volatile, peaking at over 323K in early February before stabilizing around 258K at the quarter's end.

Township, developed by Playrix, experienced fluctuations in weekly revenue, with figures starting at $118K and ending at $106K. Downloads decreased steadily from 11.7K to 4.3K by the end of March. Active users showed a similar pattern, peaking at 54.9K mid-quarter before declining to 38.3K.

Color Block Jam by Rollic Games displayed a robust increase in revenue, climbing from $291 at the start of January to over $32K by the end of March. Downloads also rose, peaking at approximately 10K in early March. Active users mirrored this growth, reaching a peak of 25.7K in March before a slight decline.

Vita Mahjong from Vita Studio maintained steady weekly downloads, fluctuating around 6K. Revenue remained low, with minor variations around $300. Active users showed a positive trend, growing from 24.5K to over 33K by the end of the quarter.

Word Search Explorer® by PlaySimple Games Pte Ltd increased its weekly revenue from $80 to $654 throughout the quarter. Downloads peaked at 8.3K in early February before settling at around 5.4K. Active users steadily increased, reaching over 21K by the end of March.

These insights, sourced from Sensor Tower, offer a comprehensive overview of the top-performing free-to-play games in Switzerland. For more detailed analytics, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025